BAHASA, KEKUASAAN, DAN RESISTANSINYA: STUDI TENTANG NAMA-NAMA BADAN USAHA DI DAERAH ISTIMEWA YOGYAKARTA

https://doi.org/10.22146/jh.v26i1.4700

I Dewa Putu Wijana(1*)

(1) Jurusan Sastra Indonesia, Fakultas Ilmu Budaya, Universitas Gadjah Mada, Yogyakarta
(*) Corresponding Author

Abstract


This paper aims to describe the domination of foreign languages on the use of Indonesian and local languages, and the resistance of the dominated languages in the naming of public enterprises in Yogyakarta. All data presented in this paper are obtained through observation to the public enterprise names found in Yogyakarta and classified based on their origin and the ways of creating resistence. The investigation yields that besides the most prominent English, there are several other foreign languages which influence theenterprise naming practices. Those are Arabic, Italy, France, Chinese, and Japanese. In some cases, the dominated Indonesian and Javanese show resistance by creating names which are orthographically, lexically, and grammatically resamble or similar to the expressions of the dominated languages. The domination should be seriously aware of by all Indonesian communities in order to succesfully maintain the sustainable existence of Indonesian and the local languages.


Keywords


domination, resistance, enterprise

Full Text:

PDF


References

Alwasilah, A. Chaedar. (1997). Politik Bahasa dan Pendidikan. Bandung: Remaja Rosdakarya.

Badan Pengembangan dan Pembinaan Bahasa dan Kementerian Pendidikan dan Kebudayaan. (2011). Undang-undang Republik Indonesia Nomor 24 Tahun 2009 tentang Bendera Bahasa, dan Lambang Negara, Serta Lagu Kebangsaan. Jakarta.

Basso, K. (1967). “Semantic Aspects ofLinguistic Acculturation”, dalam American Anthropologist. 69 (5): 471-477.

Folley, William A. (2001).Anthropological Linguistics: An Introduction. Oxford: Blackwell.

Halliday, M.A.K. (1978). Language as Social Semiotics: The Social Intrepretation of Language and Meaning. London: Edward Arnold.

Harris, Roy. (2001). Saussure and His Interpreters. Edinburgh: Edinburgh University Press.

Lewis, M. Paul and Gary F. Simons. (2010). Assesing Endangerment: Expanding Fishman’s GIDS. Revue Roumaine de Linguistique, 55, hlm. 103-120.

Mackey, William F. (1973). Three Concepts of Geolinguistics. Montreal: Recherche Internationale de Bilinguisme.

Mestherie, Rajend, Joan Swarn, Ana Deumert & William L. Leap. (2004). Introducing Sociolinguistics. Second edition, Edinburgh: Edinburgh University Press.

Munandar, Aris. (2013). “Pemakaian Bahasa Jawa dalam Situasi Kontak Bahasa di Daerah Istimewa Yogyakarta”. Humaniora. Vol. 25. No. 1, hlm. 92-102.

Tjia, Johnny. (2013). “Isu Kebertahanan dalam Usaha Pencagaran Bahasa”. Proceedings Internasional Seminar language maintenance and Shift III, Master Program in Linguistics,Diponegoro University in Collaboration with Balai Bahasa Jawa Tengah.

Voloshinov, V.N. (1973). Marxism and the Philosophy of Language. Diterjemahkan oleh L. Matejka& I.R. Titunik, Cambridge, M.A.: Harvard University Press.

Wijana, I Dewa Putu. (2001). “Bahasa Indonesia Orde Baru di antara Bahasa Indonesia dan Bahasa Asing”. Kebijakan Kebudayaan di Masa Orde Baru. Jakarta: Pusat Penelitian dan Pengembangan Kemasyarakatan dan Kebudayaan LIPI & Ford Foundation.

Wijana, I Dewa Putu. (2005). “Pemertahanan Dialek Banyumas terhadap Dominasi Dialek Solo Yogya. Humaniora. No. 2. Juni, hlm. 154-159.

Wijana, I Dewa Putu. (2009). “Inventarisasi Kosa Kata Bahasa Daerah”. Panorama Pengkajian Bahasa, Sastra, dan Pengajarannya.Persembahan untuk 65 Tahun Usia Prof. Dr. H.D. Edi Subroto.Surakarta: Program S3 dan S2 Pascasarjana dan Fakultas Sastra & Senirupa Universitas Sebelas Maret.

Wijana, I Dewa Putu. (2011). “Pemertahanan dan Pengembangan Bahasa Indonesia”. Jala Bahasa. Semarang: Balai Bahasa Provinsi Jawa Tengah.

Wijana, I Dewa Putu. (2012). “Peranan Bahasa-bahasa Daerah dalam Perkembangan Bahasa Gaul Remaja Indonesia”. Proceedings International Seminar Language Maintenance and Shift II. Semarang: Master Program in Linguistics Diponegoro University in Collaboration with Balai Bahasa Jawa Tengah.



DOI: https://doi.org/10.22146/jh.v26i1.4700

Article Metrics

Abstract views : 1213 | views : 2093

Refbacks





Copyright (c) 2014 I Dewa Putu Wijana

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

 ISSN: 2302-9269 (Online)


web counter View My Stats