Economic Empowerment of Dhuafa Families Through Digital Business and Financial Management Based on Maqashid Sharia in Tambakrigadung, Lamongan

https://doi.org/10.22146/jpkm.67976

Tika Widiastuti(1*), Puji Sucia Sukmaningrum(2), Lina Nugraha Rani(3), Muhammad Ubaidillah Al Mustofa(4), Ninda Ardiani(5)

(1) Department of Islamic Economic, Faculty of Economics and Business, Universitas Airlangga, Surabaya, Indonesia
(2) Department of Islamic Economic, Faculty of Economics and Business, Universitas Airlangga, Surabaya, Indonesia
(3) Department of Islamic Economic, Faculty of Economics and Business, Universitas Airlangga, Surabaya, Indonesia
(4) Department of Islamic Economic, Faculty of Economics and Business, Universitas Airlangga, Surabaya, Indonesia
(5) Department of Islamic Economic, Faculty of Economics and Business, Universitas Airlangga, Surabaya, Indonesia
(*) Corresponding Author

Abstract


Indonesia has an agricultural sector that contributes significantly to the Indonesian economy. However, when the COVID-19 pandemic affected the agricultural industry, it impacted much on the Maju Mulyo Farmer Group in Tambakrigadung, Lamongan. The majority of members of the Maju Mulyo Farmer Group were classified as dhuafa, which means that they had limitations in developing their businesses, planning family finances, and in using technology optimally to support business continuity. The solution provided was through community economic empowerment activities related to Maqashid Sharia-based financial management and digital marketing. The method began by identifying the existing conditions of the Maju Mulyo Farmer Group. Subsequently, it was proceeded with the training stages which included product development training, business management, recording simple accounting reports, e-commerce, digital marketing, and family financial management. The last stage consisted of mentoring, empowering, monitoring, and evaluation. The results of community service activities and providing training with regular assistance could open new insights for rural communities regarding financial and business management amid the COVID-19 Pandemic. Financial management and digital business could facilitate the daily activities of residents and improve the ability of villagers to survive during the COVID-19 pandemic.


Keywords


Digital Marketing; Economic empowerment; Financial planning

Full Text:

PDF


References

Badan Pusat Statistik Kabupaten Lamongan. (2019). Luas panen, produktivitas, produksi padi dan beras menurut kecamatan (Ha) 2019. Retrieved July 22, 2021, from https://lamongankab.bps.go.id/indicator/156/203/1/luas-panen-produktivitas-produksipadi-dan-beras-menurut-kecamatan-ha-.html

Badan Pusat Statistik. (2020a). Ekonomi Indonesia triwulan II 2020 turun 5,32 persen. Retrieved July 22, 2021, from https://www.bps.go.id/pressrelease/2020/08/05/1737/-ekonomi-indonesia-triwulan-ii2020-turun-5-32-persen.html

Badan Pusat Statistik. (2020b). Penduduk miskin maret 2020 naik menjadi 9,8 persen. Retrieved July 22, 2021, from https://www.bps.go.id/pressrelease/2020/07/15/1744/persentase-penduduk-miskinmaret-2020-naik-menjadi-9-78-persen.html

Evasari, A. D., Utomo, Y. B., & Ambarwati, D. (2019). Pelatihan dan pemanfaatan e-commerce sebagai media pemasaran produk UMKM di Desa Tales Kecamatan Ngadiluwih Kabupaten Kediri. Cendekia: Jurnal Pengabdian Masyarakat, 1(2), 75. https://doi.org/10.32503/cendekia.v1i2.603

Goutte, S., Péran, T., & Porcher, T. (2020). The role of economic structural factors in determining pandemic mortality rates: Evidence from the COVID-19 outbreak in France. Research in International Business and Finance, 54, 101281. https://doi.org/10.1016/j.ribaf.2020.101281

Gross, C., Gurr, T., Jungbauer-Gans, M., & Lang, S. (2020). Prejudices against the unemployed—empirical evidence from Germany. Journal for Labour Market Research, 54, 1-13. https://doi.org/10.1186/s12651- 02000268-8

Icksani, M. W. (2020). Program desa berdaya rumah zakat dalam perfektif Maq Shid Al-Syariah (Studi kasus di Desa Mrican Kecamatan Jenangan Kabupaten Ponorogo). [Master’s thesis, Institut Agama Islam Negeri Ponorogo].

Miao, Q., Schwarz, S., & Schwarz, G. (2021). Responding to COVID-19: Community volunteerism and coproduction in China. World Development, 137, 105128. https://doi.org/10.1016/j.worlddev.2020.105128

Pradiani, T. (2018). Pengaruh sistem pemasaran digital marketing terhadap peningkatan volume penjualan hasil industri rumahan. Jurnal Ilmiah Bisnis Dan Ekonomi Asia, 11(2), 46–53, https://doi.org/10.32812/jibeka.v11i2.45

Rizal, J. G. (2020, September 12). Petani merugi saat sektor pertanian tumbuh di tengah pandemi corona, apa Masalahnya?. Kompas.Com. Retrieved July 22, 2021, from https://www.kompas.com/tren/read/2020/09/12/160500965/petani-merugi-saat-sektor-pertanian-tumbuh-di-tengah-pandemi-corona-apa?page=all

Rumbianingrum, W, C, W. (2018). Pengaruh literasi keuangan terhadap pengelolaan keuangan UMKM. Manajemen Dan Bisnis, 8(3), 155–165. http://journal.unla.ac.id/index.php/almana/article/view/162

Sheldon, G. (2020). Unemployment in Switzerland in the wake of the COVID-19 pandemic: An intertemporal perspective. Swiss Journal of Economics and Statistics, 156(1), 1-9. https://DOI:10.1186/s41937-02000058-6

Sulistiyaningsih, E., Handayani, V. D. S., Setyaningsih, W., Fitriya, W., Widada, A. W., Aryudiawan, C., Alam, T., & Devangsari, I. M. (2021). An information and marketing system for agrocomplex sector based on reliable digital technology as a supporting capacity for food security in a force majeure event. Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement), 7(3), 190. https://doi.org/10.22146/jpkm.62608

Susanto, T., Purwandari, R. & Wuryaningsih, E.W. (2017). Prevalence and associated factors of health problems among Indonesian farmers. Chinese Nursing Research, 4(1), 31-37. https://doi.org/10.1016/j.cnre.2017.03.008

Utami, S., Sulistyarsi, A., Taufiq, A. R., & Kusuma, Y. A. (2022). Improving marketing strategies of AnNahl Honey Bee farm products through e-commerce marketing on An-Nahl ’ s website. Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement), 8(2), 107–112. https://doi.org/10.22146/jpkm.61151



DOI: https://doi.org/10.22146/jpkm.67976

Article Metrics

Abstract views : 1338 | views : 1106

Refbacks

  • There are currently no refbacks.




Copyright (c) 2022 Jurnal Pengabdian kepada Masyarakat (Indonesian Journal of Community Engagement)

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Jurnal Pengabdian kepada Masyarakat (Indonesian Journal of Community Engagement)

ISSN (print) 2460-9447ISSN (online) 2541-5883