Persepsi Anggota Grup Facebook “Komunitas Hidroponik Jogja (Hi-Jo)” Terhadap Pengembangan Hidroponik

Aulifia Aulifia; Subejo Subejo; Harsoyo Harsoyo

doi:10.22146/jae.22691

Persepsi Anggota Grup Facebook “Komunitas Hidroponik Jogja (Hi-Jo)” Terhadap Pengembangan Hidroponik

https://doi.org/10.22146/jae.22691

Aulifia Aulifia^(1*), Subejo Subejo⁽²⁾, Harsoyo Harsoyo⁽³⁾

(1) Yayasan Annida Kompl Taman Sentosa Bl D/3 RT 026/07, Lemahabang, Bekasi 17550
(2) Dosen Departemen Sosial Ekonomi Pertanian, Universitas Gadjah Mada
(3) Dosen Departemen Sosial Ekonomi Pertanian, Universitas Gadjah Mada
(*) Corresponding Author

Abstract

Research was conducted on theFacebook group Jogja Hydroponic Community, in order to know: 1) Characteristics of the Hi-Jo Community Facebook group members, 2) Level of perception of the Hi-Jo Community Facebook group members towards hydroponic development, and 3) Factors which affect the perception of the Hi-Jo Community Facebook group members towards hydroponic development. The method used in this research was descriptive method with survey techniques. Sampling was undertaken purposively on Facebook group, with random respondents. From the total sample of 7634 members, has been taken 52 people from Hi-Jo Community Facebook group. The analytical method used was the proportion test and multiple linear regression analysis. The research results showed that the characteristics of the Hi-Jo Community Facebook group members was balanced between men and women, the majority of main occupation was student, the majority of secondary occupation was student. The perception level of the Hi-Jo Community Facebook group members was categorized as high. Activeness, experience, and the role of the admin gave a positive effect to perception, whereas age, education and use of the products did not significantly affect the perception.

Keywords

Facebook, Hydroponics Development, Komunitas Hi-Jo, Perception

Full Text:

PDF

References

Destiana, I, Ali Salman dan Mohd. Helmi Abd. Rahim. 2013. Penerimaan Media Sosial: Kajian Dalam Kalangan Pelajar Universiti di Palembang. Jurnal Komunikasi Malaysian Journal of Communication 29 (2) : 125-140.

Hanief, L. 2013. Implementasi Komunikasi Internal Berbasis ICT dan Kinerja Organisasi di Telkom Banjarmasin. Jurnal Komunikator 5 1 : 28.

Istiyaningsih, T. 2007. Persepsi siswa sekolah menengah atas terhadap pertanian di Kabupaten Temanggung [skripsi]. Yogyakarta : Universitas Gadjah Mada.

Meyliani, R. 2015. Persepsi mahasiswa baru terhadap citra fakultas pertanian UGM. Yogyakarta : Universitas Gadjah Mada.

Narso, A. Saleh, P.S. Asngari, P.Muljono.2012. Persepsi Penyuluh Pertanian Lapang tentang Perannya dalam Penyuluhan Pertanian Padi di Provinsi Banten. Jurnal Penyuluhan 2012 8(1) : 92-102.

Narwaya, T.G. 2009. Kuasa Media Massa dan Problem Identitas. Jurnal Komunikator 1 (2) : 204 Nurjannah, A. 2011. Public Relation (PR) di Era Social Media. Jurnal Komunikator 3 (1) : 53.

Nurjannah, A. 2011. Public Relation (PR) di Era Social Media. Jurnal Komunikator 3 (1) : 53.

Nurnisya, F.Y. 2009. Pentingnya Mediasi Orang Tua bagi Anak Saat Menonton Televisi. Jurnal Komunikator 1 (2) : 186.

Pratiwi, M.R. 2014. Peran ICT bagi Organisasi Media Massa dan Budaya Masyarakat. Jurnal Komunikator 6 (1) : 20-26.

Saverin, W.J. dan Tankard, J.W. 2009. Teori Komunikasi: Sejarah, Metode dan Terapan didalam Media Massa. Kencana Prenada Media Group. Jakarta.

Sikumbang, A T. 2014. Komunikasi Bermedia. Jurnal Iqra’: 8 (1).

Siswadi dan Y. Teguh. 2015. Pengaruh Macam Media Terhadap Pertumbuhan dan Hasil Selada (Lactuca sativa L.) Hidroponik. Jurnal Agronomika 9 (3) : 258-259.

Wulandari, Christine. 2010. Studi Persepsi Masyarakat Tentang Pengelolaan Lanskap Agroforestri di Sekitar Sub DAS Way Besai, Provinsi Lampung. Jurnal Ilmu Pertanian Indonesia 15 (3) : 137-140.

Yuanita, S., Hadiyanto. 2010. Persepri Mahasiswa terhadap Layanan Nokia Life Tool sebagai Inovasi Media Informasi Pertanian. Jurnal Transdisiplin Sosiologi, Komunikasi, dan Ekologi Manusia 4 (3) : 366-379.

DOI: https://doi.org/10.22146/jae.22691