Niraj Gurprakash Plaha
* Corresponding Author
Lovely Professional University
India

Plaha, Niraj, is recognized as a dedicated research scholar at Lovely Professional University, currently pursuing a Ph.D. in Entrepreneurship. With a strong academic background, including a bachelor's degree in commerce (Accounts and Audit) from GLSIC affiliated with Gujarat University and an MBA in Finance from PIMR affiliated with Gujarat Technological University, he brings over six years of teaching experience to his research efforts. His expertise in entrepreneurship, finance,
and commerce is demonstrated through the presentation of six research papers at national and international conferences. Additionally, his innovative contributions to academia are reflected in the copyright he holds.

Author’s contact detail: Address: Lovely Professional University, Jalandhar - Delhi G.T. Road, Phagwara, Punjab (India) – 144411.; phone number: +91-7203834006; Email: nirajplaha@gmail.com

Pooja Sharma
Lovely Professional University

Sharma, Pooja, Associate Professor, is currently working at Lovely Professional University, Phagwara, Punjab (India). She has been involved in the teaching and research profession for the last 12 years. She has done Ph.D. (Management) from Punjabi University, Patiala, India. She also holds M.Phil. and MBA (Finance) degrees from Lovely Professional University and M.com degree from Punjab University. Her research interest is in the areas of Entrepreneurship and Corporate Valuation. She
has published 24 research papers in Scopus, UGC care, and peer-reviewed journals. She also acted as a reviewer of the Scopus-indexed (Q1) Engineering Management Journal, International Journal of Public Sector Performance Management; International Journal of Technology Transfer and Commercialisation, and IGI Global. She also published one Indian Utility patent and 3 copyrights.

Author’s contact detail: Address: 6Lovely Professional University, Jalandhar - Delhi G.T. Road, Phagwara, Punjab (India) – 144411; phone number: +91- 9779294710; Email: poojasharma3010@gmail.com