Campaign for healthy eating and physical activity as implementation of Health Promoting University

https://doi.org/10.22146/bkm.51316

Rizqi Amalia Rohmah(1*), Riska Novatsiani Pa Padja(2), Iskanaria Rosales Dali(3), Rehemah Liki(4), Victorianus Dangga(5)

(1) Department of Health Behavior, Environment, and Social Medicine, Faculty of Medicine, Public Health, and Nursing, Universitas Gadjah Mada
(2) Department of Health Behavior, Environment, and Social Medicine, Faculty of Medicine, Public Health, and Nursing, Universitas Gadjah Mada
(3) Department of Health Behavior, Environment, and Social Medicine, Faculty of Medicine, Public Health, and Nursing, Universitas Gadjah Mada
(4) Department of Health Behavior, Environment, and Social Medicine, Faculty of Medicine, Public Health, and Nursing, Universitas Gadjah Mada
(5) Department of Health Behavior, Environment, and Social Medicine, Faculty of Medicine, Public Health, and Nursing, Universitas Gadjah Mada
(*) Corresponding Author

Abstract


Purpose: To evaluate a healthy eating campaign and physical activity program at the Faculty of Agricultural Technology UGM.

Methods: The team coordinated with students, student Associations, faculty leaders, department managers, and administrators of FTP UGM to carry out health promotion programs. Program evaluation was carried out using a mixed-method.

Results: Program advocacy to faculty leaders resulted in program support. Programs that were mutually agreed upon included stair stickers, acrylic posters, social media and video for physical activity campaigns, and roll banners, stickers, posters, and social media for healthy eating campaigns. Quantitative evaluation results showed a significant increase in knowledge (p<0.05), but there was no difference in the awareness and motivation of students before and after the intervention (p>0.05). Descriptive analysis showed that stair stickers were the most widely seen and remembered media for health promotion by FTP students (93.3%). The results of the qualitative evaluation show differences in the perception of the effectiveness of the media. Students also suggested various recommendations to develop a more robust and sophisticated media in order to enhance its effectiveness. Related to program sustainability, the Faculty of Agricultural Technology manager is committed to supporting the implementation of the Health Promoting University.

Conclusion: The campaign on healthy eating and physical activity carried out as HPU implementation in FTP, needs to develop more effective media.


Keywords


Health Promoting University; media; health promotion

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DOI: https://doi.org/10.22146/bkm.51316

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