* Corresponding Author
Eras Tour Outfit: Kontestasi Tubuh Melalui Outfit pada Konser Taylor Swift
https://doi.org/10.22146/studipemudaugm.98576 Asmi Ramiyati(1*)
(1) Universitas Gadjah Mada
(*) Corresponding Author
Abstract
Outfit is an important element in supporting a person's appearance when attending a music concert. Each concert itself brings its own concert which is closely related to the identity of the singer which is reflected in the concert concept, choreography, stage setting and costumes. This research will discuss the phenomenon of the meaning of outfits and friendship bracelets used by Taylor Swift fans when attending her concerts which have now become the hallmark of Taylor Swift: The Eras Tour. This research method uses a combination of digital ethnographic methods which specifically use the Instagram and TikTok platforms, and participant observation methods. The results of this research found that the use of outfits by Taylor Swift fans that are tailored to certain Taylor Swift albums reflects the extraordinary connection that Taylor Swift fans have with Taylor's songs which are represented in certain outfit modifications. This form of connection can be seen from fans who volunteer to sew, modify, and hunt for outfits that match the Taylor Swift album of their choice. Apart from that, this form of connection is passed on and established by fans to other fans when attending The Eras Tour concerts through friendship bracelets. Each fan makes friendship bracelets inspired by albums, titles or lyrics from Taylor Swift's songs which they will then exchange with other fans at The Eras Tour venue.
Keywords
Full Text:
PDFReferences
“1 month until the ERAS TOUR.” 2024. @jigsawwpuzzless di TikTok, 7 Januari. Diakses pada 5 Mei 2024. https://www.tiktok.com/@jigsawwpuzzless/video/7321374125014961413?_t=8m4CQnL1qIp&_r=1 “11 years old me who collected code from cornetto ice cream will never believe this could happen. thankyou so much for the incredible night. It still feels unreal but I was sooo enchanted to meet u, Taylor.” 2024. @vionatiara di Instagram, 7 Maret. Diakses pada 5 Mei 2024. https://www.instagram.com/p/C4MwzhgB44J/?igsh=MW0yc2gyZ2puZ25hOA “A night to remember, thank you Taylor.” 2024. @Hanggini di Instagram, 5 Maret. Diakses pada 5 Mei 2024. https://www.instagram.com/p/C4ItcVnpahF/?igsh=MTZicWVrZDd3YzhlYg%3D%3D&img_index=1 “down bad for this EVERMORE DRESS.” 2024. @_hannahmichelle13 di TikTok, 23 April. Diakses pada 5 Mei 2024.https://www.tiktok.com/@_hannahmichelle13/video/7361103257634164010?_t=8m49no3XBDD&_r=1 “Eras tour singapore N4 outfit👉🏻Reputation era.” 2024. @itsviaaann di TikTok, 8 Maret. Diakses pada 5 Mei https://www.tiktok.com/@itsviaann/video/7343978193084484869?_t=8m48qTnwYrA&_r=1 “i’m seeing Taylor today!!!!.” 2024. @mary.elysa di TikTok, 2 Maret. Diakses pada 5 Mei 2024 https://www.tiktok.com/@mary.elysa/video/7341667154581818642?_t=8m47vAosGSG&_r=1 “In my 1989 era🩵 - Night 1 Buenos Aires, Argentina.” 2023. @tizianarivarolam di TikTok, 11 November. Diakses pada 5 Mei 2024. https://www.tiktok.com/@tizianarivarolam/video/7299882129406643462?_t=8m47GZqX0yo&_r=1 “KOK BISA SEDEKET INI SAMA STAGE.” 2024. @debisagita di Instagram, 8 Maret. Diakses pada 5 Mei 2024. https://www.instagram.com/p/C4Pw_9mrWyI/?igsh=ZTVncTV5ODcxNnpm “Lover girl & Speak now boy.” 2024. @Nandaarysnt di Instagram, 3 Maret. Diakses pada 5 Mei 2024. https://www.instagram.com/reel/C4DR0trRoU8/?igsh=cDJ0cmwyM3UyNGNs “Our eras tour outfit is so fu**ing Good.” 2024. @Nagi_Swiftie di TikTok, 6 Maret. Diakses pada 15 April 2024. https://vt.tiktok.com/ZSFso5hSk/ “Our Eras Tour outfits 💓 Reputation & Lover Eras!” 2023. @emily_stone di TikTok, 5 Juni. Diakses pada 5 Mei 2024.https://www.tiktok.com/@emily_stonee/video/7240881689218649386?_t=8m48ItGihsI&_r=1 “since the international dates were released heres a little outfit inspo.” 2023. @toni.hoffman di TikTok, 7 Juni. Diakses pada 5 Mei 2024. https://www.tiktok.com/@toni.hoffman/video/7252721304506338566?_t=8m482MpG9Yt&_r=1 “Taylor Swift speaks about The Eras Tour on her final show in LA just before announcing 1989 Taylor’s Version.” 2024. @Sam Assad di TikTok, 10 Agustus. Diakses pada 15 April 2024. https://vt.tiktok.com/ZSFGnkDDQ/ “The Eras Tour Singapore going to be Fashion Week, can’t wait.” 2024. @GIG di TikTok. Diakses pada 15 April 2024. https://vt.tiktok.com/ZSFGVKQgD/ “trading friendship bracelets.” 2024. @chelsytanio di TikTok, 7 Maret. Diakses pada 5 Mei 2024. https://www.tiktok.com/@chelsytanio/video/7343523721379974406?_t=8m4CMJrsaiG&_r=1 “Yeah i went a bit overboard lmao. 1000 for all 4 sydney shows. If your there come trade with me!!” 2024. @jasminewhitehead di TikTok, 8 Januari. Diakses pada 5 Mei 2024. https://www.tiktok.com/@jasminewhitehead/video/7321492174342737153?_t=8m4CZvNUGds&_r=1 Abidin, C., & De Seta, G. 2020. “Private messages from the field: Confessions on digital ethnography and its discomforts.” Alghrim, Callie. 2023. “Every outfit Taylor Swift wears on the Eras Tour, ranked.” Business Insider, 14 November. Diakses pada 15 April 2024. https://www.businessinsider.com/taylor-swift-eras-tour-outfits-ranked-2023-8 Annur, Cindy Mutiara. 2024. “Ini Media Sosial Paling Banyak Digunakan di Indonesia Awal 2024.” Katadata Media Network, 1 Maret. Diakses pada 5 Mei 2024. https://databoks.katadata.co.id/datapublish/2024/03/01/ini-media-sosial-paling-banyak-digunakan-di-indonesia-awal-2024 Cassirer, Ernst. 1944. “An essay on man.” New Haven: Yale University Press. Cherland, M. R. 1994. “Private practices: Girls reading fiction and constructing identity.” Oxfordshire: Taylor & Francis. Chittenden, T. 2013. “In my rearview mirror: Female teens’ prospective remembering of future romantic relationships through the lyrics in Taylor Swift songs.” Journal of Children and Media, 7(2), 186-200. CNBC Indonesia, 2024. “Video: Taylor Swift Konser 6 Hari, Singapura Benar Kasih Dana Khusus.” 23 Februari. Diakses pada 14 April 2024. https://www.cnbcindonesia.com/lifestyle/20240223132450-35-517082/video-taylor-swift-konser-6-hari-singapura-benar-kasih-dana-khusus CNN Indonesia. 2024. “Kekayaan Taylor Swift Tembus Rp17,5 T Berkat Sukses The Eras Tour”. 3 April 2024. Diakses pada 20 April 2024. https://www.cnnindonesia.com/ekonomi/20240403123111-92-1082282/kekayaan-taylor-swift-tembus-rp175-t-berkat-sukses-the-eras-tour Fiske, J. 2010. “Television Culture.” New York, NY: Routledge GMA2022. “Taylor Swift announces ‘Eras’ tour on ‘GMA,’ breaks Billboard Hot 100 record l GMA.” , 1 November. Diakses pada 15 April 2022. https://www.youtube.com/watch?v=_xPqG6Aqa-Y Gromkowska-Melosik, A. G. N. I. E. S. K. A. 2015. “Pop culture icons and idols. Taylor Swift and Barbie as body and identity icons for the youth.” Educational and Socio-Cultural Competences of Contemporary Teachers, 37. Hamdani, Trio. 2024. "Dampak Ekonomi dari Konser Taylor Swift, Apa Itu Swiftonomics?". IDN Times, 13 Maret. Diakses pada 20 April 2024. https://www.idntimes.com/business/economy/trio-hamdani/dampak-ekonomi-dari-konser-taylor-swift-apa-itu-swiftonomics?page=all Hansen, K. T. 2004. “The world in dress: Anthropological perspectives on clothing, fashion, and culture.” Annu. Rev. Anthropoogy., 33, 369-392. Kapferer, B. 1986. “Performance and the Structuring of Meaning and Experience.” The anthropology of experience, 188-203. Khairunnisa, Nuha. 2023. “Taylor Swift Resmi Mulai “The Eras Tour”, Nyanyikan 44 Lagu dalam 3 Jam Konser Perdana.” Narasi, 10 Maret. Diakses pada 14 April 2024. https://narasi.tv/read/narasi-daily/taylor-swift-resmi-mulai-the-eras-tour-nyanyikan-44-lagu-dalam-3-jam-konser-perdana#google_vignette Khoiri, Agniya. 2024. “Terima Kasih Taylor Swift, Hati Saya Penuh.” CNN Indonesia, 23 Februari. Diakses pada 6 Mei 2024. https://www.cnnindonesia.com/hiburan/20240222160852-228-1066069/terima-kasih-taylor-swift-hati-saya-penuh Lyon, Lela R. 2019. "Shifting Personas: A Case Study of Taylor Swift”. Theses and Dissertations--Linguistics. 33. Madison, D. 1995. “Pretty Woman through the triple lens of black feminist spectatorship.” In E. Bell, L. Haas, & L. Sells (Eds.), From mouse to mermaid: The politics of film, gender, and culture (pp. 224 –235). Bloomington: Indiana University Press Merriam, A. P., & Merriam, V. 1964. “The anthropology of music.” Northwestern University Press. Nurijal, Muhammad Ahsan. 2024. “Fantastis! The Eras Tour Taylor Swift Catatkan Rekor Film Musik Terlaris”. Detik.com, 24 Maret. Diakses pada 6 Mei 2024. https://www.detik.com/pop/movie/d-7258414/fantastis-the-eras-tour-taylor-swift-catatkan-rekor-film-musik-terlaris. Puspitalova, Angelina Tiara. 2024. “Konser Taylor Swift di Singapura: Fenomena Gaya Busana Para Fans jadi Sorotan.” Tempo.co, 5 Maret. Diakses pada 16 April 2024. https://gaya.tempo.co/read/1841176/konser-taylor-swift-di-singapura-fenomena-gaya-busana-para-fans-jadi-sorotan Putri, Raden. 2024. “Jadwal Lengkap Konser Taylor Swift 2024: The Eras Tour.” Tempo.co, 7 Maret 2024. Diakses pada 14 April 2024. https://seleb.tempo.co/read/1842019/jadwal-lengkap-konser-taylor-swift-2024-the-eras-tour Saputra, Fernanda. 2022. “5 Fakta The Eras Tour, Konser Comeback Taylor Swift di 2023.” IDN Times, 2 November 2022. Diakses pada 14 April 2024. https://www.idntimes.com/hype/entertainment/fernanda-reza-saputra-1/fakta-the-eras-tour-c1c2?page=all Savage, Mark, dan Ian Youngs. 2024. “Grammys 2024: Taylor Swift makes history with best album award.” BBC News, 5 Februari. Diakses pada 20 April 2024. https://www.bbc.com/news/entertainment-arts-68200933 Shah, A. 2017. “Ethnography? Participant observation, a potentially revolutionary praxis.” HAU: Journal of Ethnographic Theory, 7(1), 45-59. Sloan, N. 2021. “Taylor Swift and the work of songwriting.” Contemporary Music Review, 40(1), 11-26. Srivastava, S. 2022. “Visual anthropology: changing roles in fieldwork.” International Journal of Modern Anthropology, 2(17), 843-871. Stevani, Elma Gloria. 2022. “Arti Kata Outfit, Bahasa Gaul yang Sering Muncul di Medsos, Ketahui Juga Istilah Fashion Lainnya.” Tribun Jatim, 23 Desember. Diakses pada 20 April 2024. https://jatim.tribunnews.com/2022/12/23/arti-kata-outfit-bahasa-gaul-yang-sering-muncul-di-medsos-ketahui-juga-istilah-fashion-lainnya?page=all#google_vignette Turner T. 1993 [1980]. “The social skin.” In Reading the Social Body, ed. CB Burroughs, J Ehrenreich, pp. 15–39. Iowa City: Univ. Lowa Press. Turner, B. S. 1991. “Recent developments in the theory of the body.” The body: Social process and cultural theory, 1-35.
DOI: https://doi.org/10.22146/studipemudaugm.98576
Article Metrics
Abstract views : 72
| 
views : 58
Refbacks
- There are currently no refbacks.
Copyright (c) 2025 Jurnal Studi Pemuda
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
| Jurnal Studi Pemuda (Online ISSN 2527-3639; Print ISSN 2252-9020) is published by the Youth Studies Centre in collaboration with Faculty of Social and Political Science, Universitas Gadjah Mada. |