Pendampingan Forum Komunikasi UMKM di Kalurahan Tirtoadi, Mlati, Sleman Menuju Transformasi Digital
Abstrak
Forum komunikasi (Forkom) Usaha Mikro, Kecil, dan Menengah (UMKM) Tirtoadi merupakan organisasi yang berperan penting dalam mendukung perkembangan UMKM di Kalurahan Tirtoadi, Kecamatan Mlati, Kabupaten Sleman, Yogyakarta. Namun, organisasi ini menghadapi berbagai kendala internal, antara lain kurang efisiennya pengelolaan sumber daya manusia, dan kendala eksternal, seperti terbatasnya akses masyarakat terhadap pasar digital. Kegiatan pendampingan ini merupakan salah satu program pengabdian masyarakat bersama Kuliah Kerja Nyata (KKN) Universitas Gadjah Mada (UGM) yang bertujuan untuk menguji efektivitas penerapan sistem informasi sumber daya manusia (SISDM) terkomputerisasi dalam mengatasi kendala internal, serta transformasi digital dalam meningkatkan daya saing UMKM di tingkat lokal. Melalui survei dan wawancara mendalam, kegiatan ini menemukan bahwa SISDM dapat meningkatkan efisiensi pengelolaan data anggota dan aktivitas organisasi. Sementara itu, transformasi digital diharapkan dapat memperluas akses pasar dan meningkatkan pendapatan UMKM. Hasil kegiatan ini diharapkan dapat memberikan rekomendasi kebijakan bagi pemerintah desa dan organisasi terkait dalam mendukung pengembangan UMKM berbasis digital.
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