Jurnal Media dan Komunikasi Indonesia

Mutia S, Lidwina, Universitas Gadjah Mada, Yogyakarta, Indonesia, Indonesia

• Vol 1, No 1 (2020): March - Articles
  Audiens Milenial dan Iklan Viral: Kajian Daya Tarik Iklan #KerenLahirBatin terhadap Brand Image Ramayana Department Store
  Abstract  PDF

Department of Communication Science

Faculty of Social and Political Sciences

Universitas Gadjah Mada